Blue Jug of New Braunfels Owners

Rooted in New Braunfels

It started with a simple mission.

New Braunfels is where we first ventured into the water business, opening our initial store in 2013 under a different name. By 2015, we had relocated to Wimberley, where we purchased and upgraded a water store. In 2017, driven by our industry expertise and a vision for improvement, we launched Blue Jug and began licensing our brand to others, helping them establish their own Blue Jug locations. Currently, there are three Blue Jug stores in Alabama, one in Louisiana, twelve in Texas, with two more on the way.

When we returned to New Braunfels in 2024 to be closer to our family, our personal quest for healthy water evolved into a larger mission. Our passion for natural health and plants perfectly complemented our water store. We didn't just create a store; we crafted a sanctuary where water is pure, plants flourish, and wellness products are all-natural.

We believe New Braunfels deserves a place where safety is a given, not a question. Whether you're here to fill a jug, find a joyful plant, or simply ask a question, you're part of our mission for a cleaner lifestyle.